Turning Halloween into a Lesson of Courage for Kids and Parents Alike.

Community
engagement
A scary holiday becomes the moment to start talking about fears, aiming to change behavior in the parenting culture and to transform Kinder into kids’ and parents’ reliable help. Through digital storytelling, hands-on workshops, and trusted parenting influencers, the campaign helped families face fears together — because sometimes the only thing hiding under the bed is a half-eaten chocolate.
Connect with empathy in digital touch points, engage with utility by through tutorials, informative materials, workshops, and advocating with pride, with the help of our team of parenting influencers.